Monday, December 3, 2012

Googling the UnGoogleable

Servers inside a Google data center in Council Bluffs Iowa
Servers inside a Google data center in Council Bluffs, Iowa.
Just read an interesting article in MIT Technology Review about Google's work on basically reading people's minds. To that end, the search engine behemoth conducted a random survey last month asking people, “What did you want to know recently?” Much of the data relates to the way people use their mobile devices to find contextual information based largely on location. Googling is rapidly becoming our second brain - actually, our main brain since we don't often know what we're looking for until Google tells us! MIT Technology Review does a great job keeping us up-to-date on Google's research - take a look at their archive of articles on this topic.

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